St Andrews Instrumentation

  • SA Instrumentation are pioneers in real time autonomous acoustic detection. Using Passive Acoustic Monitoring (PAM) processes.
  • Decimus® is a bespoke system manufactured by SA Instrumentation based St Andrews, Scotland  and used in support of environmental assessments, mitigation measures and scientific research.
  • Decimus® is supplied with core electronics encased in robust IP65 housing, it has been designed to withstand harsh environments.
  • Applications include marine renewables, oil and gas, decommissioning, marine civil engineering and infrastructure projects by the Government, security and defence contractors, as well as the scientific community.
  • SA Instrumentation (SAIL) is part of SOI Group Limited, along with SMRU Consulting, all companies are wholly owned by the University of St Andrews.


  • Product re-brand
  • Marcomms support for international events, including public relations and advertising campaigns
  • Development of a new website
  • Design and production of new promotional materials


“SM:V took on some of our marketing challenges, and we were very pleased with her ability and efficiency.

SM:V worked for us for over 18 months as our Marketing Support Partner, we were particularly impressed with her knowledge and dedication to fulfilling the role and especially in the launch of our new web site.

With a good understanding of what makes people tick, we found Ruppel to have a calm and logical approach to every challenge presented to her.

I have no problem in recommending SM:V for a Role in Marketing and would have no problem in working with SM:V again. “

Carole Baggley, Office Manager